20+ years of corporate transformation & strategy · Author
Create your strategy like a CEO
Every great company stops, runs a diagnosis and sets a strategy. When did you last do that with your life? If you never have, and you live on autopilot, one day at a time, the A.L.E.X. Success Code is for you: an exclusive method built over 20+ years in global consulting firms and multinationals, with 100+ assessments that become the Strategy Book of your life.
YOU SAVE
€2,000+Free account, no card. Your results stay private and saved.

Author of
The Strategy Gap
- years of corporate transformation & strategy
- 20+
- countries where clients are based
- 25+
- professionals guided
- 1,000+
- companies advised
- 30+
My clients work — or have worked — at
Logos are trademarks of their owners and show where people I have advised work or have worked. They do not imply endorsement.
You don't need more motivation. You need a strategy.
Feeling lost isn't a flaw. It's a signal that you've outgrown your old plan — and need a new one.
Where you are
Busy, capable — but unsure
Working hard without knowing what it's for.
Where you want to be
Clear, confident, moving
Decisions that build wealth, purpose and lasting impact.
You don't know what you want next
You know something has to change — just not what, or how.
Too many options, no direction
Every path looks possible, so you never commit to one.
Success on paper, empty inside
The results look good, but they aren't building the life you want.
The method
The A.L.E.X. Success Code
Four steps used with CEOs and executives, packaged so you can apply them to your own business and career.
Step 01
Awareness
Unlock emotional mastery. Discover the hidden patterns behind your decisions and gain control of your future.
Step 02
Leadership
Lead with authenticity. Build trust, inspire action and communicate with intention.
Step 03
Execution
Turn strategy into results. Use clarity and discipline to fuel unstoppable momentum.
Step 04
Expansion
Scale your life. Design systems that give you freedom, impact and a legacy that lasts.
The strategy of your life
100+ assessments. One Strategy Book.
No guesswork, no generic advice. Every step of your plan is backed by data: an exclusive method built on 20+ years of strategy work inside global consulting firms and multinationals, with 100+ assessments behind every recommendation.
What you save
€2,000+
Included in your plan. Bought one by one, these 100+ professional assessments would cost more than that.*
Awareness
25A · 25 tests
Personality, values, emotions, beliefs
Leadership
25L · 25 tests
Influence, feedback, trust, change
Execution
25E · 25 tests
Focus, habits, energy, decisions
Expansion
25X · 25 tests
Purpose, career, vision, legacy
+ A.L.E.X. Assessment
The free starting point: your four pillar scores in under 30 minutes.
- 01
Diagnose
The assessments map who you are, how you lead, how you deliver and where you want to grow.
- 02
Decide
A.L.E.X. turns your results into your gap, your issues — the 3 you named and the hidden ones your tests find — your priorities and your weekly goals.
- 03
Write it down
Every result becomes a chapter of your Strategy Book — the strategy of your life, in one place.
* Estimate based on public list prices for comparable individual professional assessment reports, which range from about US$ 10 to US$ 400 each. It is a reference value, not a price you pay. The free diagnosis uses 3 assessments; the Personal Strategic Plan uses 23 chosen for your issues over 12 weeks, and the rest of the library opens after week 12. Assessments credit the research they build on and are not affiliated with or endorsed by its authors.
Free strategic diagnosis · under 30 minutes
See exactly where you are stuck.
- 01
Your 4 pillar scores
The A.L.E.X. Assessment shows where you are strong and where you are thin.
- 02
Your gap and 3 biggest issues
Where you are, where you want to be, and what stands in between.
- 03
Your first diagnosis
The Egogram and Emotional Discovery explain one issue today — and show what the other two still need.
Start your diagnosis
Four short steps, online. At the end you see what is already clear about you — and what is still a question.
- Free account, no card needed
- Under 30 minutes
- In Portuguese, English or Spanish
In their words
“I achieved more in six months than I had in the last three years. Alexandre's approach is strategic but deeply human.”
“The A.L.E.X. framework gave me practical clarity and the courage to take bold action. My team says they see a new leader now!”
“I came for productivity hacks, but what I got was a new perspective on success.”
Strategic mindset
Developed through 20+ years in global corporate finance, transformation and strategy.
Proven results
Led transformation projects influencing $1.5B+ in business decisions.
Global impact
Professionals and organizations in 25+ countries, across 30+ companies advised.
Insights
Short reads on
Strategy for your life.

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AI and the new era of expansion
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Free e-book · 60-minute read
Why smart people stay stuck.
The hidden patterns that keep high achievers in cycles of frustration — and the framework to break through.
